Because the nose is the whole point, grind it fresh rather than pre-grinding. A savoury, terpene-heavy profile is exactly the kind that fades fastest once ground flower sits in open air, and leaving it ground overnight is how you lose the thing you paid for.
It works in a joint, a bowl or a dry herb vape. If you have a vape, keep the temperature moderate — this is a strain where the flavour rewards a slower, cooler session rather than a hot, fast one. Go steady on the first one; it's stronger than the smoothness suggests.